Habit offers spray-on SPF for easy application and reapplication. Inside learn how the product is revolutionizing sunscreen and anti-aging.
Based in NYC, Habit is a sunscreen company that’s been cleverly using the customer feedback they receive on TikTok to tweak their products.
Take their welcome kit as an example. They started including specific information such as:
Through their comments, they also learned consumers didn't have a lot of the right information around sunscreen, so they decided to address the misinformation by creating Sunscreen 101 TikToks.
They were so popular that the brand put a Q&A feature on its TikTok profile. They’re even planning to make it a part of their website. Their TikTok account now has 382.6k engaged followers.
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