Social Media

In this Zendesk Q&A, we discuss what’s different this year, how to cut through the noise, and how to prepare your social and customer support teams for success.

If your company’s marketing makes your product sound hip and your customer service emails, chats or tweets sound cold or legalistic, you’ve got a problem.

Apple has been continuously introducing new features to improve user privacy and give users more control by reducing the data collection of Ad Networks

Brands increasingly want to turn product launches into digital events. To execute successfully, they will need effective digital marketing strategies.

As part of its push into e-commerce, Facebook is integrating virtual storefronts into Groups. Learn how you can set up storefronts in popular Facebook Groups.

Health and wellness has become so huge on TikTok that it has spawned its nickname: FitTok. Here's how brands can maximize this new fitness trend.

Facebook's ad targeting system is better-equipped than other social media platforms. By utilizing it, wedding brands can easily find newly-engaged couples.

Social commerce is expected to skyrocket in the coming years. To capitalize on this trend, Twitter is developing new features - Here's what brands should know.

For e-commerce brands, the end of the holiday season means analyzing their year-end marketing efforts. To do this, they need to know which metrics to analyze.

Social media companies are investing in their Livestream shopping technology. Brands need effective strategies to utilize this growing trend in online shopping

Increase conversions on Social Media like Facebook, Instagram and Twitter by 10%+ with 24/7 customer support and 70% faster responses with Chatdesk

Snapchat's savvy use of augmented reality (AR) helps brands drive sales and reduce return rates. Here are some strategies to utilize Snapchat's AR function.

Our predictions on 5 future service features that will enhance your customer experience: Facebook Messenger to become the next WeChat for customer service...

Instagram is cashing in on the product drop model through its new feature, Drops. Here are some strategies to help brands utilize it effectively.

There are over 1 billion monthly active users each for Facebook Messenger, SMS, and WhatsApp. Take a look at more key industry trends and analysis.

Here is part 2 of our recap of last month’s Socialbakers Engage 2016 conference. Part 1 was about social customer care and part 2 covers social media marketing.

Instagram's new "Add Yours" sticker offers brands a way to create more collaborative communities. Here's how they can properly utilize this latest feature.

Our key takeaways on social customer care from the Socialbakers Engage 2016 conference. Private messages on Facebook are now five times the volume of wall post