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Everything You Need to Know About Social Media Shopping, From Product Tagging to TikTok Storefronts
eCommerce shoppers spent $27 billion on products they first discovered on social media. Learn how to sell your products on social media to drive revenue.
TikTok Takeover: How Brands Are Using the Platform to Convert Customers
TikTok is one of the most compelling new marketing strategies, and e-commerce companies have rushed to use TikTok.
The Future of Mobile and Social Customer Service: Part 1
There are over 1 billion monthly active users each for Facebook Messenger, SMS, and WhatsApp. Take a look at more key industry trends and analysis.
How Brands Can Increase Revenue by 62% Using Snapchat for Business
Snapchat's savvy use of augmented reality (AR) helps brands drive sales and reduce return rates. Here are some strategies to utilize Snapchat's AR function.
How Thinx Scaled Their Social Support On TikTok with Chatdesk Teams
Thinx overcame their challenges with social media comments and helped to drive sales by engaging TikTok users and moderating their messages at scale.
Holiday Sell-Outs: The Metrics Brands Should Review After the Holidays
For e-commerce brands, the end of the holiday season means analyzing their year-end marketing efforts. To do this, they need to know which metrics to analyze.
Generate hype for your launch like “Supreme” with the new Instagram Drops feature
Instagram is cashing in on the product drop model through its new feature, Drops. Here are some strategies to help brands utilize it effectively.
How Stationery Brands Can Tap an Audience of 459 Million on Pinterest
A large number of Pinterest's 459 million monthly active users fit the target audience for stationery brands. Here are some tips to effectively reach them.
What Brands Need to Know About YouTube’s Upcoming Shopping Features
YouTube sees Livestream shopping as the future of its commerce ambitions. Given that YouTube has 2.29 billion users, brands need to be paying attention.
How to Reduce Negative Feedback on your Facebook, Instagram, or TikTok Page
When it comes to comment moderation on a business's social media profile, companies need a sophisticated strategy.
Why the #TikTokMadeMeBuyIt Hashtag Is an Essential Product Discovery Tool
The #TikTokMadeMeBuyIt tag doesn't only attract billions of views but also drives sales for brands. Here are some effective strategies for utilizing it.
How Ecommerce Brands Can Set Up Storefronts in Popular Facebook Groups
As part of its push into e-commerce, Facebook is integrating virtual storefronts into Groups. Learn how you can set up storefronts in popular Facebook Groups.
#Engage 2016 pt 2 — Social media marketing
Here is part 2 of our recap of last month’s Socialbakers Engage 2016 conference. Part 1 was about social customer care and part 2 covers social media marketing.
Part 2 of 5: The Future — Our Prediction on 5 Social/Mobile Features to Redefine Customer Service
Our predictions on 5 future service features that will enhance your customer experience: Facebook Messenger to become the next WeChat for customer service...
Why Fintech Companies Should Invest in Snapchat Advertising
Snapchat's core user demographics have the target audiences that fintech companies are after. Here's how fintech businesses can reach them.
How Pandemic Era Brands Can Turn Their New Product Launches Into Digital Events
Brands increasingly want to turn product launches into digital events. To execute successfully, they will need effective digital marketing strategies.
How Wedding Brands Can Use Facebook Advertising to Target Newly Engaged Couples
Facebook's ad targeting system is better-equipped than other social media platforms. By utilizing it, wedding brands can easily find newly-engaged couples.
What Brands Need to Know About Twitter's New Shopping Tools
Social commerce is expected to skyrocket in the coming years. To capitalize on this trend, Twitter is developing new features - Here's what brands should know.
Customer Feedback Analysis
Trends & Insights